Wed-Sat, 1pm-8pm; Sun, noon-6pm; Mon-Tue, closed
J, M, Z at Myrtle Ave.
American Express, Discover, MasterCard, Visa
Sick of what she saw as an overabundance of male-oriented streetwear, Jenny Musitano launched this colorful girl-geared brand, Yours Truly, in February 2007, opening her flagship store just over a year later. Tucked beneath the JMZ tracks in Brooklyn, the off-the-beaten-path store is cheerily decorated. Though the brand does most of its business through online sales, the tiny storefront offers a selection of the line’s signature graphic tees—many decked with brand-name or heart-locket logos—as well as T-shirt dresses and casual skirts. The cotton, rayon, and spandex styles cater mainly to teenage girls. The shop also doubles as Musitano’s office, where she and her assistant work at a shared desk.