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The self-proclaimed "Diamond Store" carries much more than just its namesake gem. Zales has everything from children's jewelry–a simple gold cross–to engagement rings and watches by brands like Movado and Seiko. Personalized bijoux run the gamut from diamond initial pendants to birthstone rings and bracelets.
Zales has a gamut of options, so couples will have to stay focused to avoid being overwhelmed. With a huge number of vendors and prices, Zales caters to thrifty types who can opt for plain bands of white gold or platinum ($50 to $869); those who want some sparkle can add diamonds ($250 to $3,495).