TRIBE: THE COLLECTORS
HQ: The Four Seasons
Members:
Jerry Speyer, Eli Broad, Steve Cohen, Peter Brant, Beth Rudin De Woody, Asher Edelman, Michael Lynne.
Party of Choice:
After-party for private screening of Berlin, the Lou Reed film directed by Julian Schnabel.
Spot Them:
Trying to sneak into the NADA fair early to see Daniel Reich’s booth.
Most Likely To:
Promise never to sell a piece, then sell it.
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Photographs by Patrick McMullan
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TRIBE: THE ARTISTS
HQ: The Raleigh
Members:
Damien Hirst, David LaChapelle, Doug Aitken, Jack Pierson, Aaron Young, Kehinde Wiley, Terence Koh.
Party of Choice:
Visionaire. It’s launching a $250 “sound magazine” (tracks by U2, Courtney Love, Robert Wilson).
Spot Them:
Doing midnight karaoke at the Shelborne.
Most Likely To:
Hoard the gift-bag bottles of Imperia vodka.
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TRIBE: THE CELEBRITIES
HQ: The Setai
Members:
Dennis Hopper, David Byrne, Steve Martin, Russell Simmons, Lou Reed—and maybe Keanu Reeves.
Party of Choice:
Sotheby’s dinner—by imported French chef Pierre Gagnaire—saluting contemporary Asian art.
Spot Them:
With an art adviser.
Most Likely To:
Get comped bottle service at the new Lenny Kravitz speakeasy, the Florida Room.
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TRIBE: THE FASHION PEOPLE
HQ: The Ritz-Carlton
Members:
Calvin Klein, Nadia Swarovski, Tamara Mellon, Donna Karan, Laudomia Pucci, Vivienne Tam, Kenzo.
Party of Choice:
Cartier, which is flying in a crystal party dome to shelter part of the city’s botanical garden.
Spot Them:
Nowhere near the art fair.
Most Likely To:
Actually get a table at Prime One Twelve, then order chopped salad.
TRIBE: THE SUITS
HQ: Mandarin Oriental
Members:
UBS’s Karl Schweizer; Citicorp’s Mary Hoeveler; execs of Campari, Cartier, BMW.
Party of Choice:
UBS banquet. Nearly two dozen buffet tables of free food and drink.
Spot Them:
Fielding requests for access to the lush corporate VIP lounges.
Most Likely To:
Wonder if they can afford to spend all this money next year if the economy keeps slowing.
TRIBE: THE LOCALS
HQ: Their villas on the Intercoastal
Members:
Donald and Mira Rubell, Marty Margulies, Craig Robins, Norman Braman, Rosa de la Cruz.
Party of Choice:
Miami Museum of Contemporary Art’s Jorge Pardo opening.
Spot Them:
In the design district, matching furniture to art.
Most Likely To:
Trying to start a trend.
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TRIBE: THE ART DEALERS AND ADVISERS
HQ: The Delano
Members:
Larry Gagosian, Mary Boone, Andrea Rosen, Barbara Gladstone, Mark Fletcher, Sandy Heller.
Party of Choice:
Crazy transgressive Taschen Books party.
Spot Them: :
Offering faux-urgent fifteen-minute “holds” on pieces.
Most Likely To:
Complain that it was better last year.




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