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Art by Numbers: Screen Test

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After years of one-man shows at museums like the Whitney, and as the U.S. representative at the Venice Biennale, 49-year-old video artist Bill Viola has his first one-man gallery show ever, at the James Cohan Gallery on 57th Street. Sales of his new works, which employ high-speed 35-mm. film, digital editing, and flat-screen plasma monitors, have been brisk since the show opened October 20 (it runs through November 25): More than 20 pieces out of 42 have sold already, with an additional seven on reserve. With prices up to $200,000 for each piece in an edition of three, and three of these high-priced works currently on reserve for U.S. museums, Viola should recoup his mid-six-figures production costs -- and then some.

More art-world news can be found online at baerfaxt.com.


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