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The Really Rich List


Sneakers
The sneaker caste system is all about exclusivity. Fewer than 50 of these Shady Air Force Ones were produced for the Who’s Who of the music industry. A single “leaked” pair is enshrined at Nom de Guerre in a glass case.











Hot Dog
Old Homestead Steakhouse’s twelve-inch dog is made of Kobe-style chuck (the rear end of a Texan cow that’s been artificially inseminated by a Japanese bull) and served with Kobe-style beef chili, Vidalia onions, bell peppers, and melted Cheshire cheddar sauce—no additives or nitrates. The eleven-inch roll is made from an old-fashioned recipe by Tom Cat Bakery.










Glass of Wine
Twenty-three years ago, Robert Parker made his name when he declared Château Pichon Lalande ’82 one of the best vintages ever. After pouring, sommeliers vacuum-seal and refrigerate the $600 bottle. Cru has just 28 left, so the wealthy should drink now before it gets even pricier.










Eyeglasses
Handmade in southern Germany, Friedrich’s Optik’s platinum frames are heavy, durable, and styled for men leery of the architect look. Lenses are extra.













Onesie
Machine-made in France, this Bonpoint “bodysuit” has a hand-embroidered, 100 percent cotton collar. It’s tested on real babies several times for perfect fit, but the high cost is primarily derived from the Parisian label, which maintains cachet by staying out of American malls (it’s much more affordable in France).










Powder Brush
Only 150 of these Botan brushes were made for the United States; ten found their way to Shu Uemura’s New York store. Just two a day are crafted from black Japanese goat hair by a septuagenarian in Osaka.









Don't Hate Them Because They're Rich
The Trickle-Down Effect of Ridiculous, Ostentatious Wealth.


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