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Best Bets Daily: Wednesday

Ribbed for Your Pleasure

Posted October 26, 2005
If you’ve cracked open this month’s Vogue, you may have noticed a giant picture of a small label named Trovata. The California brand started by four surfer boys takes inspiration from West Coast skate culture, East Coast prep, and the easy sensuality of the French Riviera. Anna Wintour says they’re “brilliant,” but you can just call them “yours”—this pair of cords has an uncomplicated fit, plus versatility, durability, and—who’d have guessed?—a pretty nifty price tag. Guess the designers didn’t call their Fall ’05 line Pompous and Penniless for nothing!

$154 at

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