Sure you’ll pay top dollar for just the right shade of foundation or the sheerest translucent powder. But when it comes to the fun stuff—lip gloss, nail polish, shimmery powders, cheek gel, and the rest—you’ll want to check out Mark, the bright new catalogue from Avon. Eye shadows, blushes, and bronzers ($4–$6 each) are sold individually; mix and match your own combinations and stash them in neat, Shu Uemara–ish magnetized plastic compacts ($6). Ditto for the wet stuff—mascara, concealer, and so on—which come in snap-together tubes. You’ll also find ultra-chic little pots of lip gloss ($7.50), pressed powder compacts, and skin-care products ($5–$8). Teen makeup has never looked so good.

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The Transformation of TV Into an Art Form
The Draw of Dream Worlds in Film
Gosselin, Prince of the Professional Nobodies
A Decade of Defining Moments in Pop-Culture
The Invention of New York's Local Cuisine 
Thirty-Five Short-Lived Looks of the Decade
Two Views of a Swath of the Upper West Side
An Older Generation Moves Into Williamsburg
Ten Years That Changed Everything
A Generation of Overparenting
The Sports Rivalry of the Decade
What Is the Point of the United States Senate? 