Ten Thousand Things
Who: Designers David Rees and Ron Anderson, expanding from their blink-and-you’ll-miss-it Chelsea store.
Where: 423 West 14th Street; opens September 7.
What: Their own line, plus jewelry designers like Annette Fernandson and Lola Brooks.
Prize quality: Craftsmanlike, understated beauties. “We’re going to keep the displays moving,” Rees says. A few treasures now stashed in the back—charm necklaces of rough freshwater pearls, for example—will come out of hiding.
Links of London
Who: A fourteen-year-old British company with two small stores uptown.
Where: 402 West Broadway; opens October 14.
What: Cuff links, yes, but also jewelry, watches, and accessories—not to mention a pink fifties-style “Charm Bar,” with padded stools and a display of 200 charms ($60 to $400).
Prize quality: As at the uptown locations, fairly conservative, with the occasional shot of British whimsy (like that sterling-silver bobble-head bulldog).
Marisa Perry
Who: Perry and her designer husband Douglas Elliott, famed for his look-at-me style.
Where: 154 Prince Street; opens October 15.
What: Despite her manicured store, Perry loves big stones, gold chains, chandelier earrings, and cuff bracelets of alligator, ostrich, and snakeskin.
Prize quality: “I design for the woman who wants to be dramatic,” says Douglas Elliott—whose rock-and-roll edge matches his musical obsessions.
Jacob & Co.
Who: Jacob Arabo, a.k.a. Jacob the Jeweler, an Uzbek immigrant with a tiny storefront—until Biz Markie landed on his doorstep.
Where: 48 East 57th Street; opens late October.
What: The bling-iest jeweler in town, accessorizing Missy Elliott, P. Diddy, Kimora Lee Simmons, and Jay-Z, moving from his diamond-district stall to a 2,000-square-foot 57th Street space.
Prize quality: Diamonds all over the face of the watch? Sure! The strap and the dials, too? Why not?