Pam Wasserstein, New York Media CEO, announced today that Daniel Hallac and Ian Adelman are joining the company as chief product officer and chief creative officer, respectively. These are two newly created positions, with Hallac overseeing the company’s product design, product management, technology, and analytics functions, and Adelman responsible for the overall direction of the company’s brands in the marketplace, synthesizing the brand experience across the company, which publishes New York Magazine, Daily Intelligencer, Vulture, the Cut, Grub Street, Select All, and the Strategist. They both start in their new roles on Monday, November 6.
“Daniel and Ian are leaders in their fields, strategic thinkers, with an ability to execute on their vision,” says Wasserstein. “I’m excited to see their work take shape in continuing to grow our brands, and provide our audiences with a best-in-class experience.”
Prior to his current role, Hallac held various roles at Bloomberg, most recently serving as the global head of product for the web platform, video products, and editorial tools. He led the product team in the relaunch and re-platforming of Bloomberg’s award-winning digital-media properties, including bloomberg.com and businessweek.com and their opinion, politics, markets, pursuits, and technology verticals; as well as the sites’ international expansion efforts.
Adelman most recently served as a consultant on New York Media’s rebrand of the Cut. Prior to that, he spent five years at the New York Times as senior VP, design and user experience, leading news, product, and customer-experience design teams and guiding the company to a user-centric orientation while delivering smart, elegant applications and news experiences. Before joining the Times, he was New York Media’s executive director of design and UX. Under his direction, nymag.com became widely recognized for its innovative and energetic expression of the New York brand. He has served on the board of AIGA New York and been a guest critic at Parsons and Rhode Island School of Design.