 |
(Photo: Courtesy of Prudential Douglas Elliman) |
Silly selling points aren’t going to cut it in this market, but we have to say that the team behind 50 Franklin, built by W Developers and designed by Rawlings Architects, does sound like they have a winner here. Distinguishing itself among a list of amenities (roof deck, health club, pet spa) is a 430-square-foot furnished suite for residents’ guests. Bookings will go through the concierge or the management office—they’re still figuring that out—and a stay will cost residents much less than local hotels, likely $100 per night. “It allows for friends and parents to stay the night and still give everyone privacy,” says Jason Walker, the building’s sales-team leader at Prudential Douglas Elliman. We’ll tell you one thing: Right about now, as everyone’s holiday houseguests come in by the busload, some buyers are going to be won over in a second.
Email
Print
The Transformation of TV Into an Art Form
The Draw of Dream Worlds in Film
Gosselin, Prince of the Professional Nobodies
A Decade of Defining Moments in Pop-Culture
The Invention of New York's Local Cuisine 
Thirty-Five Short-Lived Looks of the Decade
Two Views of a Swath of the Upper West Side
An Older Generation Moves Into Williamsburg
Ten Years That Changed Everything
A Generation of Overparenting
The Sports Rivalry of the Decade
What Is the Point of the United States Senate? 
