Yesterday, I stumbled across something, well, something. It was a Facebook post from someone showing a friend of mine a Kickstarter for the “RompHim,” a romper designed for men. It featured a picture of a group of dudes, clad, confusingly, in rompers, sunglasses, and … fur (?) popping a bottle of champagne. At the time, it had raised around $7,000 of its $10,000 goal. Bemused and a little horrified — the name, the name — I tweeted about the RompHim.
Over the next few hours, the RompHim was everywhere. Did my tweet do this? Maybe. Maybe not. (Probably.) But one thing was certain … the RompHim had entered Twitter’s cultural conscious. Which meant tweets. So many tweets about dudes in short one-pieces. Bad tweets. Good tweets. 12 million tweets making the same “RompHim? I hardly know him” jokes. Welcome, friends, to romper Twitter.
As of publishing this post, RompHim has raised over $80,000 on Kickstarter, well over its initial goal. Which means, the RompHims are coming. Whether you want them to or not.