Paula Varsalona
 
New York Magazine Pick
 
The Collection: Traditional simplicity. Full-skirted gowns are worn plain or embellished with two-tone fabrics, sea pearls, crystals, and European laces.
 
The Gown: Two-tone ball gown.
 
The Price: From $4,980.
 
Where to Buy: Gowns range from $1,000 to $20,000 and can be purchased at Paula Varsalona and Adrienne.