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The Midas Touch

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Five-year-old skin-care line Orogold, which made a name for itself with 24-karat-gold-infused moisturizers, launches its first New York store on June 16 (118 E. 57th St., nr. Park Ave.; 212-371-7242). The gilded space specializes in splurgy day, night, and eye creams starting at $98. Each product incorporates Orogold’s namesake in one of two ways: as metallic flecks, believed to brighten the complexion, or as a ­fast-penetrating “nano” ­liquid, said to boost ­circulation and thus smooth wrinkles. The boutique will also ­exclusively introduce a 24K Gold Caviar Collection (from $3,000), using antioxidant-rich fish eggs as its (other) big selling point.


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