deal of the day

This ‘Life-Changing’ Vitamix Blender Is on Sale

Photo-Illustration: The Strategist; Photo: Retailer

Sales tend to fall into two categories: the already cheapish stuff we kind of want that becomes a no-brainer once it’s discounted and the actually expensive stuff we dream of getting but can really only afford when we spy it on sale. Our shopping sense is always attuned to look out for the latter products, which include pretty much anything from Vitamix, a brand we have called the “Ferrari of blenders.” This reputation means the company doesn’t often have to mark down its gadgets to get people to buy them, but today, we found Vitamix’s Explorian E310 blender for 17 percent off. One of the brand’s more accessible models, it still has all the power (and the pulverizing stainless-steel blades) Vitamix is beloved for, meaning it could be the last blender you ever buy for your kitchen. “When I say having a Vitamix changed my life, I mean it,” says wellness blogger Ksenia Avdulova, who told us she uses her E310 for any number of things, including to make smoothie bowls for as many as 50 people. Chef Seamus Mullen, a 25-year Vitamix user, is another fan of the ten-speed E310. For the price, he says it has a “powerful motor” capable of not only blending smoothies but soups and — for the less virtuous among us — frozen drinks too.

The Strategist is designed to surface the most useful, expert recommendations for things to buy across the vast e-commerce landscape. Some of our latest conquests include the best acne treatments, rolling luggage, pillows for side sleepers, natural anxiety remedies, and bath towels. We update links when possible, but note that deals can expire and all prices are subject to change.

This ‘Life-Changing’ Vitamix Blender Is on Sale