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Yep, Yelp Reviews Matter

A new study says good Yelp reviews help a restaurant's nightly bookings, but this contradicts an earlier study that suggests only a small percentage of people pay attention to online reviews.

By Jay Barmann

Yep, Yelp Reviews Matter

A new study says good Yelp reviews help a restaurant's nightly bookings, but this contradicts an earlier study that suggests only a small percentage of people pay attention to online reviews.

By Jay Barmann