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Charlie Gibson’s ‘World News’ Reaches an All-Time Low

But it WAS over the holiday weekend, so we forgive him. Plus, another dude climbs the 'Times' building, Lehman considers Jersey, the Plaza has a big flip, and summer associates get down on their knees, in our daily industry report.

‘Esquire’ Feels That Heath Ledger’s Final Days Haven’t Been Examined Tastelessly Enough

MEDIAEsquire reports on how Heath Ledger spent his last days... except the story is not exactly true. Or, um, tasteful. [Vulture] • Let the deluge begin! Media companies line up to bid for Weather Channel, which is up for auction. [DealBook/NYT] • Wal-Mart appears to be irritated by Meredith Corporation's creative tactic of selling its magazines, which include Better Homes and Garden and Ladies' Home Journal, at the Dollar Tree store. [Folio]