Displaying all articles tagged:

Marketing

  1. marketing
    IHOP’s New Logo Looks Strangely FamiliarInternational House of (Menstrual) Blood?
  2. How Netflix Is Trying to Make Sure Its Shows Don’t Get LostNetflix execs vigorously dispute the idea shows or movies are disappearing amid the endless rows of programming.
  3. meme economy
    Can Meme Fashion Catch On?“Thinking about it as a 30-year-old guy, I’m probably never going to wear this.”
  4. marketing
    The Savvy Strategies That Made Split and Get Out the Year’s Most Unexpected HitsMaking a movie for cheap is one thing. Selling it to viewers is another.
  5. tweets
    Fox Searchlight Markets Birth of a Nation, OddlyWith memes.
  6. marketing antics
    Scientology Not a Fan of South Park BillboardThe White House and the Lincoln Memorial have also complained.
  7. swellness
    What Does ‘Superfood’ Even Mean, Anyway?Nothing, actually.
  8. the house always wins
    Sony’s Movie Chief Loves the Ghostbusters Trolls“Can we please get some more haters to say stupid things?”
  9. beta male
    How Years of Macho Food Marketing Is Killing MenAnyone for seconds?
  10. Can an Artisanal Cigarette Brand Compete With Big Tobacco?Or are they just blowing smoke?
  11. beta male
    Can an Artisanal Cigarette Brand Compete With Big Tobacco?Or are they just blowing smoke?
  12. Watch Adam Conover Explain at a Marketing Conference Why Millennials Don’t […]Adam Conover has found a lot of success tearing apart our preconceived notions about things like engagement rings, hymens, and salary […]
  13. Where Brands and Comedy Meet: The Weird World of ‘Native Marketing’ A few weeks ago, the YouTube star Miranda Sings released a new music video on her channel. Entitled “Sexy Buttery Love Song,” it features her […]
  14. Health Concerns
    Parents Say YouTube Is Force-Feeding Kids Junk-Food AdsThere are calls for the FTC to investigate Google and the ad-makers.
  15. lies
    This Healthy-Sounding Cereal Cannot Be TrustedCheerios Protein: not a lot of protein.
  16. bad ideas
    Enlightened Company Thinks the Time Is Right to Sell Women Bad BeerIf you’re going to use women’s equality to shill beverages, at least make them quality beverages.
  17. this is your brain on advertising
    This Is Your Brain on Advertising: Why Kids Are So Vulnerable to MarketingChildren are very, very suggestible.
  18. this is your brain on advertising
    This Is Your Brain on Advertising: How Marketers Target Your SensesIt’s not just sleek cars and sexy spokespeople.
  19. this is your brain on advertising
    This Is Your Brain on Advertising: Why Impulse-Buying Is So SeductiveThe psychological principle that helps explain the allure of purchasing stuff on a whim.
  20. This Is Your Brain on Advertising: Why Your Favorite Brand Is Like a FriendThe psychological and physiological underpinnings of brand loyalty. 
  21. this is your brain on advertising
    This Is Your Brain on Advertising: Why Sex Doesn’t SellNew research questions an old assumption about advertising. 
  22. Health Concerns
    Minority Kids Get a Depressingly Huge Diet of Junk-Food TV AdsA new study reveals it’s a major problem.
  23. hoaxes
    Man Stages Abortion Hoax to Get People to Buy His NovelSounds like a winning strategy!
  24. halo effect
    What ‘No Artificial Ingredients’ Really MeansSugary cereal made without fake colors or flavors is still sugary cereal.
  25. marketing
    A Soda Bottle’s Shape Tricks You Into Buying ItIt’s a concept psychologists call physical fluency, and marketers are taking note. 
  26. The Chain Gang
    A New Study Explains Exactly How Fast-Food Chains Target Black ChildrenIt’s all about pushing toys instead of salads, or any food, really.
  27. TV Commercials Ruin the Songs You LoveIt gets hard to separate the songs from the brands. 
  28. marketing
    You Might Be Too Lazy for Oakley SunglassesUnlike Lululemon pants, they’re for sports only. (Sorry.)
  29. false advertising
    Zero Dark Thirty’s Split-Personality Ad CampaignThey’re simultaneously marketing it as a thoughtful drama and a jingoistic action ass-kicking of Osama.
  30. chocolate chocolate chocolate ack
    Crispello, Chocolate Bar for Women, to Save Candy IndustryIt’s irresistibly resealable. 
  31. brave
    Meet Merida From BraveAnd the Disney marketing machine starts its engines …
  32. marketing
    Sacha Baron Cohen Wanted to Ash George Clooney, Not Ryan Seacrest“They somehow spun the wheel of tragedy and ended up on my name,” says Ryan Seacrest.
  33. Trayvon Martin Is Dead … But What’s Up With Skittles?They are “the candy of the moment,” according to the New York Times.
  34. the internet
    Internet Explorer Tries Self-DeprecationThe old man’s browser attempts a new viral marketing scheme.
  35. Mediavore
    LCB Dispatches More Metal Detectors to Nuisance Bars; Energy Drink Makers TargetPlus: Whiskey in a can is a thing now; and restaurateurs scramble to make payroll as states enact minimum wage hikes, all in our morning news roundup.
  36. Jennifer Lopez From Different Block Than You ThoughtAt least when it comes to her Fiat ad.
  37. Marketing
    Comparing Porn and Paula DeenShe might not be into this.
  38. new york loves money
    ‘I Love New York’ Is a Gold MineThe state makes millions from licensing the logo.
  39. marketing
    The Smurfs Get the Same Warning As District 9’s AliensDoes Sony Pictures have a lot of electric fences or rat poison in their offices?
  40. marketing
    The Next James Bond Movie Has $45 Million Worth of Product PlacementA full third of the budget.
  41. marketing
    Groupon Pulls Confusing Super Bowl Ads Off the Air“We thought we were poking fun at ourselves, but clearly the execution was off and the joke didn’t come through.”
  42. marketing
    Chuck Schumer Wants You to Know About a Designer Drug Called ‘Bath Salts’Bath salts are the new Four Loko.
  43. marketing
    Fox Will Market Rio With New Angry Birds GameIt’s out in March.
  44. marketing
    FX Chief: Don’t Blame Our Terrible Poster for Cancellation of Terriers“From my standpoint, the marketing department of FX has taken a little bit of unfair knocks for the lack of performance of the show.”
  45. marketing
    Smell Like Lady GagaGaga perfumes are coming.
  46. the hills
    Extreme Hills Marketing: Would You Wear Kristin Cavallari Converse?Ironically, maybe?
  47. adorable things
    The Twinkle Takeover: Gay (and Gay-Seeming) Boys on the TV and at the MallIs it finally okay to be a 13-year-old sissy?
  48. Movie Marketers: Enough With the Fake GraffitiSick of having their billboards defaced with profanities and gang symbols, movie studios are now producing their billboards pre-vandalized.
  49. not cool
    Disney’s Cruel Marketing Strategy for Toy Story 3Free screenings for college students! But it’s only two-thirds of the movie.
  50. marketing
    Good News, Boys: Disney’s Rapunzel Now Less PrincessyIts new title is the less gender-specific ‘Tangled.’
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