Mike Schur on Overnight TV Ratings“First of all, those overnight ratings are very silly, and we all need to stop reporting them and caring about them … Obviously, what matters […]
Checking In On This Season’s Sitcom RatingsThis TV season has already seen its first sitcom cancellation with the termination of CBS’s We Are Men after only two episodes. But how are the […]
ByElise Czajkowski
‘Wired’ Argues that ‘The Nielsen Family Is Dead’Wired has a piece out this week called “The Nielsen Family Is Dead,” exploring the ways in which TV has left the Nielsen ratings system behind, […]
Nick Kroll Says Nielsen Viewers Don’t Exist“Don’t watch Kroll Show if you don’t have a Nielsen box. I honestly don’t care. Feel free to DVR it and not watch it because that will somehow […]
The Gray Lady Lets Jim Impoco Come Crawling BackMEDIA
• Fired Portfolio editor Jim Impoco makes his comeback at The New York Times Magazine, where he’ll be a consulting editor. [NYO]
• NBC puts its traditional glitzy advertising on the back burner. That’s really too bad for the girl who was hoping to be assigned to keep tabs on John Krasinski during the day of the presentations. [NYP]
• Nielsen CEO David Calhoun charts a new course for his media-measuring company. [Fortune]