Nielsen ratings aren't the only metric that matter anymore.
Almost every returning show on network TV had fewer viewers than the prior year.
It still beat The Office and Scandal.
They (mis)reported, and viewers decided they didn't care.
Everybody dies, and everybody's ratings eventually decline.
Last night's finale didn't move the needle.
Meanwhile, Red Widow and Celebrity Apprentice both bomb.
Overall audience levels didn't change much, but there was a big bump among those under 35.
Everybody forgot to (hate-) watch
From 0 to 5 sparks!
It was the second-lowest rated address on record.
Zombies don't care about the Grammys.
Thirty-eight percent better than Liz Lemon.