How to (Try to) Get Into SubMercer
Want to get into subMercer? We’ve got the resy e-mail and the specs.
Want to get into subMercer? We’ve got the resy e-mail and the specs.
Sam Mason introduces mole churros and veal torchon while Eben Freeman experiments with beet sangria.
When it opened, the Soho Prada store was a bastion of fabulous and chic. However, all that fabulous and chic has given way to — gasp! — mall crowds on the corner outside and stained rugs inside…
Here's a first look at the mock cotton field promoting Supima's pop-up cotton apparel shop. It's less faux than we expected • hey, real soil and everything!
Last night the Supima cotton held a "white" party (à la Diddy) to celebrate today's opening of its Soho pop-up shop, which will feature clothes from AG Adriano Goldschmied, Three Dots, Zooey, and a bunch of other lovely designers. As we reported earlier, Supima will promote the store by setting up a "mock cotton field" on the corner of Broadway and Houston today and tomorrow, where they'll hand out real cotton branches to passersby. We had to know how, oh how, they came up with this idea.
Cobble Hill: Just as young parents here suffer the creeping feeling that their edgy youthful coolness is slipping away between their fingers, along comes an Urban Outfitters to profit off all their insecurities! [Cobble Hill Blog] Clinton: Spitzer's resignation may put a further drag on the development of Hudson Yards and Moynihan Station, already slowed by the credit crisis. [Crain's NY] East Village: Lest you think Trader Joe's mania was dropping off, please note that the line to get in was back this weekend. No frozen organic brown rice for you, little low-income vegan! [East Village Idiot]
Astoria: Leng Thai’s brown rice is delicious; they mix in red grains. [Joey in Astoria] Clinton Hill: A new bakery is supposed to open around June on Fulton near the Met. Baker: "When I was young, we’d go to the bakery every Sunday after church for a fresh loaf of French bread, soft and still warm from the oven. I’d love to re-create that here.” Blogger: "OMGYAY!" [Clinton Hill Blog] Murray Hill/Kips Bay: A former Sapa chef will head the kitchen at a new Pan-Asian restaurant called Prana, set to open in June in the old Scopa space. [Zagat] Soho: Fabio Trabocchi has written a personal note to Bruni and has worked with B.R. Guest to lower prices across the board at Fiamma (including dropping the price of the seven-course menu from $138 to $125). Sorry to those who ate at Fiamma last week. [Diner’s Journal/NYT] Williamsburg: Zak Pelaccio’s project with Robbie Richter might be called Fatty ‘Cue. [Bottomless Dish/Citysearch] Related: Breaking: Zak Pelaccio and Robbie Richter to Collaborate on Asian Barbecue in Williamsburg West Village: If you want to celebrate the Irish all next week, August will be "toasting the Irish" through March 21 by serving Guinness Extra Stout and specials like house-made corned beef and cabbage. [Strong Buzz]
Bushwick: The area is not so gentrified that you may not still experience the thrill of rats going through your trash or taking a dump on your bed. But at least you can get organic milk in the bodegas now. [BushwichBK] Clinton Hill: It looks like the stakeout for Spitzer's hooker bookers has moved here, with TV crews sniffing around for Tameka Lewis, a.k.a. "Rachelle." [Nervous Acid] Fort Greene: Perhaps remorseful that he demolished the area's only supermarket to make room for a massive 600-unit condo project, John Catsimatidis promised it'd have a grocery. But nearby project dwellers worry they won't be able to afford it if it's one of his Gristedes. [NYDN]
Well, we guess there won't be a BLT restaurant in Trump Soho after all. Such is the gist of a press release that just went out from BLT's representative, Bullfrog & Baum, which includes this telling quote: “BLT Restaurants are recognized for a particular style of food and service which ended up not being what the Trump Organization was interested in,” says Jimmy Haber, managing partner of BLT Restaurant Group. Did Trump want something cheaper or more casual than what BLT was ready to do? Or does this perhaps have to do with the rumor we've been hearing about a hip, young downtown chef being looked at for the space? Perhaps there was more to the rumor than we thought. BLT Restaurant Group and Trump SoHo Hotel Condominium New York Amicably Part Ways [PDF] Earlier: Laurent Tourondel to Do All-New Trump Soho Restaurant
Dumbo: Last night was the first night that passersby could see Adriana Varella's giant Applied Kinetics projection installation at the foot of the Manhattan Bridge. There are no pictures yet, so go tonight and see it yourself. [DumboNYC] East Village: A funny guerilla-marketing tactic for a Black Lips show has finally made our favorite advertising blogger smile! With black lips! [Copyranter] Park Slope: After a kind of annoying string of posts on a couple of real-estate blogs about what neighborhoods are the "Park Slope"s of other cities, this blog just gets right down to business: What is the Park Slope of Iraq? [Gowanus Lounge]
Fiamma got a fair amount of heat last week, from Grub Street and other food sites, about a reduced menu. But B.R. Guest which did not respond to Grub Street’s requests for comments on the menu until yesterday vehemently disagrees. “No one had updated the Website,” says owner Steve Hanson. “They just got lazy.” We’d hate to be in their shoes now! Fiamma chef Fabio Trabocchi, meanwhile, explains that the confusion also lay in the fact that the Website wasn’t showing his daily specials or updating the tasting menu. “If you came in and ordered here, it’s the same amount of selections; you can choose from any part of the menu. It’s the same amount of dishes, just listed in a different way,” Trabocchi says. And those luxe ingredients we thought were missing from the menu? Not so, says Trabocchi. “We are using foie gras, truffles, Wagyu beef, ossabaw pig, and Grimaud Farm duck.” (The langoustines, which we also mentioned as having gone missing, are out of season, Trabocchi explains.) Unfortunately for Fiamma, even a full menu can't sate complaining diners like Nick Paumgarten of The New Yorker. Earlier: Fiamma’s Menu a Fraction of Its Former Self
Sometimes you read an interview and immediately you wish you were friends with the subject. Such is the case with Metromix’s sit-down with Ron Ciavolino, the head of wine studies at the Institute of Culinary Education, and a man who speaks his mind. Our favorite quotes: • On modern bartenders: “Most bartenders feel like they’re giving away something for nothing if they’re charming. I want schmaltz. There’s no schmaltz.” • On the downtown wine scene: “You go to those wine bars in Soho, they’re more bowling alleys — there’s no romance. Everybody’s 12 years old.” • What happens when a bartender allows ice to melt in a shaker: “You hemorrhage through all of your apertures.” Days of Wine and Poses [Metromix NY]
Astoria: Sweet shop Oleput is now offering a lot more savories in the form of small plates and panini. [Joey in Astoria] Clinton Hill: Rustik Tavern has a warm interior, but the menu doesn’t sound too rustic: chili, wings, nachos, though for the last one the blogger liked "that it’s cheese sauce rather than real cheese." [Clinton Hill Blog] Dumbo: Food writers including Kara Zuaro (I Like Food, Food Tastes Good), Phoebe Damrosch (Service Included) and David Wondrich (Imbibe) and Edible Brooklyn’s Gabrielle Langholtz will talk about — what else? — eating, at Powerhouse Arena next Tuesday. [A Brooklyn Life] East Village: Belgian Room has been closed for letting minors booze on Lambic. [Down by the Hipster] Soho: Vosges bacon chocolate now comes in the shape of flying pigs. But they can’t escape. [Snack] Upper East Side: Park Avenue Winter will turn into spring on March 26, just in time for Easter. [Zagat]
Bushwick: This Shwick blogger thinks the "Bushwick Initiative is just the City putting a sad little band-aid on the giant ax wound it created in New York’s housing situation." But these rehabbed buildings do look nicer [BushwickBK] Hoboken: Duders, the St. Patrick's Day parade is this Saturday! That's early, even for Hoboken! [East Village Idiot] New Springville: Staten Island cops are searching for a man who snatched a woman from a bus stop here and sexually assaulted her last night. He was 18–20 years old and 5'5", so keep your eyes peeled. [NY1]
The New Yorker’s “Tables for Two” reviews have generally been mordant little affairs, short on criticism and long on wry descriptions of restaurant culture. Not this week. Nick Paumgarten comes down hard on Fiamma, describing “FEMA-like” service, cold food, a martini made without vermouth, and, in general, the very picture of a major ripoff operation, subsisting on “a strong euro and the proximity of the Soho Grand hotel.” It’s a wild departure from the usual “Tables for Two” mold, and though it may or may not be reflective of Fiamma (practically all of the reviews have been very positive, including Adam Platt’s two-star job), it’s certainly a lot more fun to read. Something tells us Paumgarten had a lot of fun writing it. Tables for Two: Fiamma [NYer]
Supima Cotton is opening up a pop-up store in Soho on March 14, featuring pieces by fifteen contemporary designers like AG Adriano Goldschmied, Three Dots, Gilded Age, and Zooey. And what's a store opening, really, without a crazy promotional campaign? Before the store flings open its doors they plan to promote it with — we shit you not — a cotton field on the corner of Broadway and Houston.