Displaying all articles tagged:

Terminator 2

Most Recent Articles

Kinder, Gentler Palm Wants Your Gay Business

The Palm West
Since 1926, the Palm restaurant chain has been feeding its mostly male clientele big steaks, big lobsters, and the big heads of famous people with those scribbly caricatures on the wall. But with the current steakhouse boom — and more competition — the owners of the Palm are trying to move the restaurant away from being an “old boys’ club.” On August 27, the Palm plans to introduce a multi-pronged marketing strategy to freshen up its image: That means targeting women (via salads with enticing, exotic-sounding names like Tequila Shrimp or Raspberry Lobster Tempura) and a younger set (look for bigger bars and ads on VH1).