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The Top Line

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    Good News: A Recession Looks Less Likely NowAfter some scary data in recent months, the economy seems to be humming along nicely again.
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    Why Starbucks Is Changing Its Reward Program, AgainThat free triple venti hazelnut soy latte with whipped cream just got a little tougher to earn.
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    I Am Now a Seat Recline CentristMan, a lot of you have asked me about Delta’s announcement that they are reducing the amount that economy-class seats can recline.
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    Everyone Is Right About StarbucksJust because somebody is out there giving advice that’s bad for you, that doesn’t mean they’re giving bad advice.
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    Why Should Lyft Be a Public Company?The company’s path to profitability is still fuzzy at best, and it has no shortage of private funding options.
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    Recession Worries Move to DEFCON 3But are bond markets signaling a flagging economy — or simply calculating the effects of Trump’s pressure campaign on the Federal Reserve?
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    Alex Gibney on Why Elizabeth Holmes Would Have Believed Her Own Lies“There was a lot of cognitive dissonance going on. I think she knew that the machine had problems. But there was a kind of willful denial.”
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    The Amazon Deal Implosion Will Make It Hard to Do the Next Deal. Good.That will likely save New York taxpayers money and promote a healthy separation between the public and private sectors.
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    What’s Wrong at Kraft? There Are Two Theories, Both Bad for Warren Buffett.Maybe he’s mismanaged the company — or maybe he just paid way too much for it in the first place.
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    Cuomo and de Blasio’s Plan Doesn’t Fix the Biggest Subway ProblemEveryone needs to know who is in charge.
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    What New York Did and Didn’t Learn From the Failed Amazon-Queens DealWhy politicians spoiling for a fight with Jeff Bezos were disappointed.
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    What Killed the Biggest Passenger Plane Ever Flown?And why the Airbus A380 could be revived in the future.
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    Don’t Worry About a Recession. Yet.New retail data shows a slowdown by consumers. But how does that square with red-hot job numbers?
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    Why Amazon Bailed on Its New York HeadquartersThe company will keep growing in Manhattan. But it wasn’t willing to go to Queens on less favorable terms than it had negotiated.
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    Constitutional Concerns Are a Major Risk for a Federal Wealth TaxThere is a key implementation challenge for Elizabeth Warren’s plan to tax wealth: It would need to survive the courts.
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    Amazon-NYC Deal Can Fall Apart Because New York and Amazon Don’t Need Each OtherWhich means that the deal to put a new Amazon HQ in Queens is very fragile.
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    Good News for Debit-Card Holders — Now It’s Easier to Rent a CarA big rental company sees an overlooked business opportunity in the 25 percent of Americans without credit cards.
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    Why Doesn’t Trump Know Anyone Who Agrees With Him About the Federal Reserve?If Trump wants to put his mark on the Fed, there are much better options than Herman Cain.
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    Howard Schultz Should Stay in Business, Which He Is Good AtIf Schultz wants to keep making a positive difference in America, he should ask himself what big problems he is best suited to address.
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    China’s Economic Loss Is Not Likely to Be America’s GainGlobalism was hard on American workers — as would be any move away from it.
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    Banks Don’t Like Paying You So Many Credit Card Rewards — But They WillRich reward cards aren’t going away. But the most generous offers and benefits might be.
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    Trump Officials Are Too Out of Touch to Get Why the Shutdown Hurts the EconomyThey think it is no big deal because the workers will get paid eventually. That’s only half right.
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    Why Do Shareholders Agree to Give Up Voting Rights?WeWork is facing questions about its CEO’s conduct. But its investors don’t have any power to make changes.
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    Why Nike’s Woke Ad Campaign Works and Gillette’s Doesn’tGillette’s message is correct. But the viewer is likely to ask: Who is Gillette to tell me this? I just came here for razors.
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    Modern Monetary Theory Doesn’t Make Single-Payer Health Care Any EasierAlexandria Ocasio-Cortez has promoted MMT as a potential way to expand the safety net. But it has the same constraints as conventional economics.
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    Two Cheers for Andrew Cuomo, Subway SaviorSetting aside many other points of uncertainty about the governor’s L train plan, there’s no question the MTA needs more oversight.
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    China Is Losing Trump’s Trade War — and So Are WeThe blowback to U.S. firms is so foreseeable, Trump’s own economic adviser is going on TV to say his policy is going to reduce corporate profits.
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    Trump’s Attacks on Jerome Powell Show He Doesn’t Know How the Fed WorksTrump has been fantasizing about firing Powell because he’s upset about interest rates going up – but the Fed chair doesn’t unilaterally set rates.
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    Here Are Maybe Some Reasons Stocks Have Been FallingWall Street thinks there’s a problem out there. The Federal Reserve thinks the economy is doing fine.
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    The Best Way to Reduce the Ill Effects of Vaping? Make Cigarettes Harder to GetMany users combine the two products. That’s far from ideal.
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    Nissan Is a Corporate Governance NightmareHow could a company be unaware of how much it was paying its own CEO?
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    Why Do Hotel Companies Have So Many Brands?Marriott is actually a family of 30 hotel brands, many of them virtually indistinguishable. What’s the business logic?
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    If Trump Is Obsessed With Stock Prices, Why Is He Still a ‘Tariff Man’?It’s one of the core contradictions of Trump administration.
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    Here’s Why OPEC Can’t Control Oil Prices AnymoreCrude prices have been in free fall for weeks — but suddenly the cartel of producers is looking helpless.
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    The Stock Market Plunged Yesterday, for ReasonsWere investors making too much of Trump’s “Tariff Man” tweet?
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    Will Congress Take Away Trump’s Keys on Trade?Trump is likely to be even more keen to pick trade fights in the next two years. Expect a backlash on Capitol Hill — even in the GOP.
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    Lululemon’s Founder Is an Unlikely Guru. That Might Be Why He’s a BillionaireLululemon Founder Chip Wilson has some odd ideas. Some of them made him a billionaire. Some of them got him fired.
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    There Is No Crisis of Retail Vacancy in ManhattanYou may have heard the widely circulated statistic that one in five storefronts on the island are empty. You heard wrong.
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    Why Amazon Gets Whatever It WantsPublic trust is a priceless asset. And critics of the Long Island City HQ2 deal are underestimating its importance.
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    Why New York Is Paying Amazon $3 Billion to Do What Google Will Do for FreeThe idea is that it’s very important that Amazon is going to Queens, and that by doing so, it will serve two key goals for the city. But is that true?
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    The Dollar Keeps Getting Stronger. Here’s What That Means for You.It’s a feel-good story for the moment. But beware if current trends continue.
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    Why Amazon and Google Chose New York Instead of a Place That Needs Them MoreRents already too high and subways too crowded. Did the tech giants consider a place like, say, Cleveland?
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    This Election Might Be Important to You—But It’s Not So Important to the EconomyWhile the midterms obviously have vast significance to the public, the markets are mostly yawning.
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    Amazon Tests a New Boundary: How Many Headquarters Can a Company Have?Amazon is basically in the process of opening satellite offices. But in this, it has created the feeling of a national lottery.
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    HBO Is Off Dish Network, for Now. Was Trump Right About the AT&T Merger?The Department of Justice argued the deal might hurt consumers. Now HBO is — for the moment anyway — off Dish Network.
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    ‘Everyone’ Hates Chardonnay. So Why Is It Still America’s Best-selling Wine?The blockbuster beverage you won’t admit you love.
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    Elon Musk and Tesla Want You to Know They Are Normal NowJust another auto company mass-producing a profitable car.