Miss Bimbo is an online game that allows girls ages 9 to 16 to compete to become top "bimbo." We're not joking. Members register for free on the site and are given a simulated "bimbo" to care for. The London Times reports:
Players keep a constant watch on the weight, wardrobe, wealth and happiness of their character to create “the coolest, richest and most famous bimbo in the world”. Competing against other children they earn “bimbo dollars” to buy plastic surgery, diet pills, facelifts, lingerie and fashionable nightclub outfits.
So in case there was any doubt, Paris Hilton & Co. have in fact infiltrated the under-12 age bracket, proving that putting them on the covers of teen magazines was probably a bad idea. Shocking, we know. Founded by Nicholas Jacquart, Miss Bimbo began in France where it's racked up 1.2 million players. Jacquart recently moved to London and established a company that pimps the site in the U.K., where he's attracted 200,000 members, upsetting people left and right. “This is as lethal as pro-anorexia Websites. A lot of children will get caught up with the extremely damaging and appalling messages,” said a doctor who treats girls ages 8 to 18 with eating disorders.
Since it's free and we're well past the impressionable age of 16, we registered on Miss Bimbo to assess its awfulness. First, the site's hella slow and they forgot to translate some bits from French to English. Also, though registration requires a parent's e-mail, our "parents" got no confirmation while the Cut did.
When we logged in for the first time, our cartoon Barbie-esque bimbo appeared in a bra and panties. We're told we have to feed her to keep her alive. We're also told our target weight is 127 (we start at 127.6) and our first "goal" is to "change [our] drab hairstyle to become a popular blonde with cool pigtails." Our happiness is at 99 percent, but as Wall Street is proving these days, what's up must come down. We'll keep playing and let you know if anything pops up (or down).