"It is just time, after seven wild years, to say Basta! to fast fashion," writes Suzy Menkes in the International Herald Tribune. Why, that is an ironic statement in this economic time of BROKENESS. Menkes and people like Michael Fink, president of women's fashion at Saks Fifth Avenue, think fast fashion has become too cheap. They take issue with a dress at British retailer Primark costing the same as a cappuccino and croissant across the street (about $12 converted from wonderful pounds). The head of Comme des Garçons, which will launch a diffusion line at H&M in November, says, "Primark is ridiculously cheap. It's got to be a little more expensive." Donatella Versace also thinks fast fashion is over (but, it should be noted, she's never been a fan of it). And Diane Von Furstenberg says fast fashion has become "excessive."
Fink says he never thought "fast fashion would have legs," perhaps because a $7,000 Chanel jacket is one of his store's best sellers. Well, of course it has legs — the person who lines up early for Roberto Cavalli's H&M line isn't the same person spending thousands on a jacket. Nor are they likely to become that person anytime soon. But Topshop owner Sir Philip Green says, "Fast fashion is changing — it is going to have to be better." His logic is that since consumers aren't spending as much these days, they're going to want a higher-quality product. Okay, that might be true. People like us who have never considered spending $7,000 on a jacket won't let fast fashion go entirely quietly into the night. Do we need $12 dresses? Goodness, we're not that broke. But $30 dresses? Yeah, those are nice. And would we spend an extra $20 on those dresses if it meant they'd last longer than a season? If Topshop would ever freaking open, yes, we would.
Most Viewed Stories
The Big Secret of Every Dating App: Tech Doesn’t Matter
How to Get Out of Any Party Conversation
American Apparel Files for Bankruptcy
‘Truly Ugly Guy With Glasses’ Is Europe’s Most Virile Man
Cindy Crawford on Bagels, Instagirls, and Bringing the Supermodel Era to TV
Astrology GIFs for the Week of October 5, 2015
It’s Harder to Be Thin Than It Was in the ’80s
All the Ceilings Women Keep Hitting Their Heads On
Why Do I Jerk Awake Right As I’m Falling Asleep?
From Our Partners
'Scream Queens' Parodies Taylor Swift In New Halloween Episode
Jennifer Garner, Before and After
How This Woman Lost 30 Pounds After Years of Ignoring Her Weight Gain
Jennifer Lopez Sparks Controversy In Her Sexy Birthday Dress
powered by PubExchange
Latest News from The CutAmber Rose, Populist Slut Hero of Our Time
She walked, she twerked — and she was pretty inspiring.This IUD Ad Is Actually About Staten Island
Even your birth control doesn’t want to take the ferry.7 Alternatives to Those Sold-Out L.L. Bean Boots
Don't be one of the 100,000 losers waiting for back orders.You Think You’re Too Classy to Drink Champagne From a Bong?
Think again.Assessing Steven Klein’s NARS Collaboration
Does the famed photographer's aesthetic translate to lipstick?‘Weed Dick’ Is the New Way for Men to Sexually Disappoint You
It's like whiskey dick, but with weed.The One Beauty Item That Keeps Popping Up at Fashion Month
A new makeup-artist favorite.5 Things I Want to Wear From Paris: Part 3
Stripes, embroidered separates, and Céline studded boots.Cindy Crawford on Bagels, Instagirls, and Bringing the Supermodel Era to TV
And how she's helping her daughter navigate the pressures of the modeling industry.Right Now the Exercise Pill Is Nothing But a Beautiful Fantasy
It isn't happening anytime soon.
A helpful guide.Stock Up on These Fall Boots Under $300
Sensible lace-ups, sparkly shoes, and more.Toni Morrison on Forgiveness, Segregation, and Why She’d Rather Be a Citizen Than a Taxpayer
Quotes from her talk at the New Yorker Festival.Zendaya Floated Around Paris Like a Cloud
Dreamy.Would You Date a Guy on a Hoverboard? A Survey
An important poll for our time.This Terrifying Face Mask Is a New Korean Beauty Trend
You'll look like a serial killer, but it gives you extra-soft skin.See Our Exclusive Portfolio From Paris Fashion Week
Another fashion month dispatch from photographer Tomasz Lazar.Americans Just Want to Eat in Peace — So They Hide It
We're a nation who hides our snacks.Cheap Thrill: Jacquemus’s Tailored T-Shirt
A signature piece from the "It" designer.All the Ceilings Women Keep Hitting Their Heads On