Saks Fifth Avenue Uses Twitter in Its Holiday Windows

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Photo: Melissa Hom

It might not be snowing yet, but Saks Fifth Avenue's new holiday windows have enough fake snow to last you all season. The retailer's new holiday book, Twinkle, Twinkle, Little Flake, inspired the displays, which feature glittery flakes that drizzle down each pane and fake snowdust gathered in piles at the bottom. There are also video monitors that show tweets tagged with #holidaywindows, which is a result of the retailer's new partnership with Microsoft. See these, and the new Lord & Taylor displays, in our Holiday Windows slideshow.