New research coming out of MIT reveals people have a difficult time discerning real luxury goods from fakes, and rely instead on the social cues of the person carrying the handbag or wearing the garment. And though the fashion industry has waged a heady battle against the counterfeit industry, Renee Richardson Gosline, an assistant professor at the MIT Sloan School of Management, found that 46 percent of people who buy a fake luxury item end up buying the real version of the same thing, even though no one can really tell the difference. [MITnews]
Beyoncé Just Dropped an Album With No Warning
SNL Auditioned Black Female Cast Members
How to Wish List Like a Pro: Wanelo Wish Lists
- Beyoncé Just Dropped an Album With No Warning
- SNL Auditioned Black Female Cast Members
- Susan Sarandon Was High at Most Hollywood Events
- How to Wish List Like a Pro: Wanelo Wish Lists
- Givenchy Casts Erykah Badu in Ads, High Five!
- There’s a Six-Hour Line for the Trendiest Selfie
- The Best and Worst of December Fashion Magazines
- The Cut’s Advent Calendar: 13 Days to Go!
- Meet SAMMA: A Minimal, Pared-Down Jewelry Line
- Help: I’m a People-Pleaser, and I Hate It
- Lorde and Taylor Swift Are Now Bosom Buddies
- See: Flash Mob Ballet at Van Cleef & Arpels
- Adam Levine Brings You Sexiest Health-Care Alive
- How Rich Do These Magazine Editors Think We Are?
- The Year in Street Style: Céline Wins!