Hussein Chalayan Buys Back His Label From Puma

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Hussein Chalayan, spring 2010. Photo: Imaxtree

Less than two years ago, Hussein Chalayan sold a majority stake in his namesake label to PPR-owned Puma, but he just bought it back for an undisclosed sum. Chalayan will stay on as creative director for Puma, and it remains unclear how going solo again will affect his label. Under Puma's ownership, the Hussein Chalayan label launched its first ad campaign for fall 2009. [Fashionologie]