Milan Fashion Week Fails to Ignite As Much Sales Buzz As New York Fashion Week


On average, New York designers saw a 500 percent increase in sales inquiries the week after their New York Fashion Week shows. By comparison, designers who showed in Milan Fashion Week only saw a 22 percent average increase in sales inquiries. Among those faring the best in Italy were Gucci, with a 90 percent increase, and Ferragamo, with an 80 percent increase. Fendi only saw a 19 percent increase. [Heard on the Runway/WSJ]