Lanvin Announces New Scent; Lady Gaga Fragrance Rumors Return

Photo: Courtesy of Lanvin

FRAGRANCE
Lanvin’s latest women’s fragrance, Marry Me, will debut this August. Despite the name, the scent wasn’t created for the bridal market — it was actually designed to appeal to women in Japan and the Far East, where Lanvin’s perfume sales are booming. [WWD]

• Earlier this month, Lady Gaga denied rumors that she’s launching a fragrance, but now the speculation is back. A tipster told Style.com that Gaga’s people have been shopping around for a brand to partner with on a series of unisex scents. [Beauty Counter Blog/Style.com]

Chloé has released images of its Love Chloé fragrance campaign starring Raquel Zimmerman. [Design Scene]

MAKEUP
Mad Men makeup artist Lana Horochowski on this season’s looks: “Overall, we felt it was important to keep the characters’ looks consistent, to be true to their personalities. For example, Betty is the type of woman who hasn’t changed her hair or makeup since high school. Still, we wanted to acknowledge the current time period, so this season there is a slight Jackie O. influence. But it’s very subtle … Peggy changes the most, as she’s evolved with the new agency. She experiments the most with her look this season. Peggy is someone who would look at magazines for inspiration.” [Beauty Counter Blog/Style.com]

• Covergirl’s new Queen Collection concealers are specially blended for women with darker complexions. The wands hit drugstores this month, and Pat McGrath is already a fan. [Style List]

HOW-TO
• We may rethink skipping lip liner after reading this tutorial on how to apply it without getting that harsh ring effect. [Bella Sugar]