MAC to Donate Portion of Rodarte Collection Proceeds to Charity

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Rodarte for MAC. Photo: Courtesy of MAC

Rodarte's Mexico-inspired collection with MAC launching in September unsettled bloggers who took offense to the nail polish named "Juarez" after a town in the country. Juarez, the Frisky noted, "is an impoverished Mexican factory town notorious for the number of women between the ages of 12 and 22 who have been raped and murdered with little or no response from police." Yesterday we asked MAC for a comment. Today, they sent us a statement in which they apologized and promised to donate a portion of the proceeds to help crime victims in the city. From MAC:


We understand that product names in the M·A·C Rodarte collection have offended some of our consumers and fans. This was never our intent and we are very sorry. We are listening carefully to the comments posted and are grateful to those of you who have brought your concerns to the forefront of our attention. M·A·C will give a portion of the proceeds from the M·A·C Rodarte collection to help those in need in Juarez. We are diligently investigating the best way to do this. Please be assured that we will keep you posted on the details regarding our efforts.

Rodarte also offered a statement, explaining that the name of the nail polish was intended to celebrate the beauty of the town:


Our makeup collaboration with M·A·C developed from inspirations on a road trip that we took in Texas last year, from El Paso to Marfa. The ethereal nature of this landscape influenced the creative development and desert palette of the collection. We are truly saddened about injustice in Juarez and it is a very important issue to us. The M·A·C collaboration was intended as a celebration of the beauty of the landscape and people in the areas that we traveled.

In the end, it's great that this collection can call attention to these issues in addition to being generally quite pretty.

Earlier: Rodarte’s Mexico-Inspired MAC Line Sparks Controversy