If You Like Ivanka Trump’s Shoes and Jewelry, Wait Till You See Her Condos

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Photo: Patrick McMullan

Ivanka Trump launched her signature fine-jewelry collection last July, with pieces that ranged from "$450 entry-level items to one-off pieces like a black diamond lariat necklace that goes for about $38,000." Her Über-famous last name might cause some to question her motivations as a designer, and she does little to dispel the idea that she's an entrepreneur first and foremost: "I look at someone who can first buy my shoes and my jewelry, then hopefully buy our condominiums. You know, I like that. I like trying to create that loyalty to our brand.” [WWD]