Liu Wen’s Debut Campaign for Estée Lauder Revealed

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Photo: Courtesy of Estée Lauder

In April, news broke that Liu Wen signed with Estée Lauder as the brand's first Asian face. Behold: The Chinese model's first campaign for the cosmetics giant is out. Wen's gorgeous print ads, made under the creative direction of Tom Pecheux, will debut in department stores and magazines worldwide for spring 2011. [Fashin]