Rachel Weisz Lands L’Oréal; John Freida Launches At-Home Hair Dye

• Rachel Weisz has been named the face of all L’Oréal Paris markets worldwide, except the U.S. [WWD]

• John Freida is launching at-home hair-color kits in the U.K. next month. The dye is actually a foam, which is designed to keep dripping to a minimum. [BellaSugar]

• Hayden Panettiere wore her short hair in loose, twisted rows for the screening of Alpha and Omega. [Girls in the Beauty Dept./Glamour]

Victoria Beckham wears a series of towering beehives and pompadours in Marie Claire’s November issue. [Fashion Gone Rogue]

•This Russian makeup artist transformed herself into Jared Leto with the help of some skillfully applied foundations and watercolor paint. And while you may not want to emulate her look exactly, her video tutorial is full of excellent pointers for applying costume makeup. [Fashionista]

• Nail artist Sophy Robson says that “warm, rich, earthy shades like khaki and deep, purpley reds” are in for fall. She also likes “mid-length oval nails with a high gloss finish.” [BellaSugar]