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Hermès Launches Ad Campaign to Defend the ‘Unique Know-How, Values, and the Culture of the House’

By , the Cut’s financial-advice columnist.  In addition to “My Two Cents,” she writes about work and parenting for the site. Previously, she was the senior features editor at Harper's Bazaar and a senior editor at the Cut. She was also the editorial director for MM.LaFleur. Her work has also been published in Glamour, Art in America, Politico, and other places.

Hermès took out full-page ads in several French newspapers that called upon customers and affiliate companies to “express their support and reaffirm their confidence in the Hermès family and the management to safeguard its unique know-how, values, and the culture of the house.” The text-only ads, which were printed against Hermès’s signature orange background, did not mention anything about LVMH. [WWD]

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Hermès Launches Ad Campaign to Defend the ‘Unique Know-How, Values, and the Culture of the House’