News broke last spring that Jil Sander was working on the diffusion line Jil Sander Navy. Geared toward a more youthful, casual customer, the line's first-ever ad campaign, shot by David Sims and starring Ford New York's Valerija Kelava, just broke. The lower-priced womenswear line ranges from $195 for a dress shirt to $795 for a coat, while dresses range from $350 to $750. The collection hits the racks at Jil Sander stores worldwide just this weekend. [TFS]