Snooki-Branded Fashion, Beauty, and Home Items Are Coming


Snooki has signed with SRG Ventures, a firm that will help her roll out a bunch of products with her name on it. She's already collaborated on a line of slippers with Happy Feet ("she crashed our server the first time she tweeted about our products"), and a Valentine's Day pendant with DiamondShark ("She said, 'I really think we need to put an arrow through it and put some gem stones on it and bling it out,' so we did"). Next up are Snooki sunglasses, and over the following year, anything including "denim, sportswear, lingerie, handbags, personal care, beauty products, fragrances, swimwear, bedding and home goods," the Post reports. So that you can dress, smell, sleep, bathe, groom, swim, and tan just like Snooki? Huh. We didn't know she did all that.

Licensing deal set for 'Jersey' star Snooki [NYP]