The Kardashian Kollection Will Launch at Sears in August

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Photo: Charley Gallay/Getty Images

It comes as no surprise that the Kardashians have been cooking up yet another design collaboration, which they will tweet about and talk about and launch with great fanfare at Sears stores this summer (they might even wear the clothes, but only in public/on camera). The label, dubbed the Kardashian Kollection, will be quite extensive; according to WWD, it will feature "40 apparel pieces, 20 lingerie styles, 60 jewelry items, 30 handbags and wallets, 25 hats and gloves and 12 shoes." Says Kourtney of the partnership: "We love Sears. There is a Sears right near our house." [WWD]