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Azzedine Alaïa Turned Down the Dior Job

Azzedine Alaïa.

During Fashion Week, it felt like almost every fashion writer with a blog or Twitter account or ticket to the Katy Perry concert had some authority from "on high" (read: probably not at all on high) about who would replace John Galliano at Christian Dior. Azzedine Alaïa was not one of the names cited by these "sources" and reported by these bloggers and tweeters at the time, but the Financial Times says the designer told the paper himself that he turned down Galliano's job at Dior. Vanessa Friedman writes:

Mr Alaia wasn’t interested. Flattered, but not about to pursue. The story of what happened with John was a sad story, he said when I asked him, and he didn’t want to be part of the next chapter. And that’s even before you got to the other stuff.

The sheer fact that the Dior leadership was thinking this way does, however, make me think the field may be more open than the fashion world suspects.

Speculating as to why Alaïa turned down the job, Friedman wisely notes that not only is he in his seventies, but more important, he's the rare designer who has taken a stand against the ultra-, perhaps impossibly demanding nature of the fashion cycle:

Mr Alaia has been perhaps the most vocal advocate of all living designers about the need to change the fashion system, to slow it down, to stop the relentless demand for more collections and more store openings. Years ago he stopped having official fashion shows, and started showing, and delivering to stores, only when he was ready as opposed to when the schedule dictates. And one of the houses that most embodies that continuous pressure is Dior; indeed, when former designer John Galliano imploded, the pressures of the system were cited as major contributing factors.

Also, Alaïa has a pretty sweet deal with his namesake label, now partially owned by Richemont. "They leave me alone," he said. Bernard Arnault, CEO of LVMH, which owns Dior, would go into Galliano's showroom and interrogate him about each piece of clothing, tell him he doesn't want to see certain handbags in stores, and make suggestions about the ad campaign. So it's a stressy life, but you knew that.

Guess who got called about the Dior job? [Material World/FT]

Photo: Foc Kan/WireImage

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Copyright © 2013, New York Media LLC.
All Rights Reserved.

Copyright © 2013, New York Media LLC. All Rights Reserved.

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