The hunt has begun for the person responsible for @CondeElevator, a Twitter feed that chronicles the oft-awkward encounters taking place between the floors of 4 Times Square. Most of the tweets are relatively harmless, and seem to be mainly about food (or lack thereof):
[Girl holding brownie abashedly in elevator] Male coworker: I'm not judging you.
Fl 5 Lady peering at her friend's to-go box of lettuce and carrots: Ooooh, that looks good!
When they're not judging each other's lunches or talking about their fancy outfits, Condé employees are freaking out about the anonymous tweeter in their midst, and have surely done their utmost to be spectacularly witty during elevator rides this week. Of course, they've also been trying to figure out who exactly is writing the feed.
Gawker did some legwork in deducing the culprit by profiling the feed's first ten followers, the majority of who work at GQ. (Our very own Intel Joe, who was follower number three, isn't totally sure who the feed's writer is, but he agrees that it's probably one of GQ's staffers.) There's also been speculation that it could be Lucky's John Jannuzzi, which he denies (plus, he's already plenty busy with his own Twitter feed, blog, and full-time job). In any case, it's likely to be someone at a men's magazine, because who else would use the word "dudeitor"?
And while none of the tweets are in any way inflammatory, there's the inevitable discussion of what will happen when the writer gets ferreted out. Reports ABC News:
"We have no idea if this is real or made up and don't know who is behind it but it certainly suggests that many people care a great deal about what happens at Conde Nast," a Conde Nast spokeswoman said in an statement to ABCNews.com today.
Asked whether an effort is under way to uncover who is behind the Twitter account and if the company will allow the account to remain active, the spokeswoman said, "We are still looking into it, so I don't know what will or won't happen."
Meanwhile, the Post points out that the feed is far more successful than many of Condé's own digital ventures. Since its launch on Saturday, it has already gathered 45,000 Twitter followers, which is more than twice that of Details (20,000) and approaching that of Allure (55,000) and Glamour (86,000). So basically, whoever is writing this thing should get promoted.
Update: It appears that @CondeElevator's writer, fearing retribution, has retired. He (or she) tweeted just after noon today: "Girl or Guy #1 [in elevator alone]: This got really crazy. Love my job. Better stop. #sorry."
Related: Apparently People at Condé Nast Use Elevator Time to Judge Each Other’s Breakfasts
Secrets from Conde elevator [Page Six/NYP]
Let’s Figure Out Who Created the Condé Nast Elevator Twitter Account [Gawker]
Conde Nast HR is "Looking Into" Who's Behind @CondeElevator [Racked]