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Does American Apparel’s ‘Conical Asian Hat’ Offend You?

Maybe you've picked up a Vogue or another fashion magazine recently and noticed a "go Asian models! way to exist!" editorial. Maybe you've looked at some runway shows, like Ralph Lauren or Louis Vuitton, and noticed severe Asian influences in the clothing or casting. Maybe you've picked up a WWD or a Financial Times and noticed the luxury industry's aggressive expansion to the east. So maybe you've also considered that in time, high-fashion Asian-influenced clothing would trickle down to the masses. The hipsters, who were once at the top end of the fashion food chain — embracing fedoras and tight pants long before many people who wear them now — are now, perhaps, at the bottom. Their dear American Apparel is selling a $15 "Conical Asian Hat," a replica of what the continent's poor rice farmers wear.

The Disgrasian bloggers write:

The person who buys this hat is a victim. A victim of fashion, of no SPF being high enough to protect their melanin-challenged skin, of Dov Charney and his twisted sense of everything, and, most likely, a victim of fetal alcohol syndrome and its attendant lifelong impairment of judgment.


One of the biggest issues with the hat is calling it "Asian." They don't call the "Nylon Spandex Stretch Lace Bra Bodysuit" the "Is It or Isn't It Lingerie? Playsuit" or the "Washed Long Sleeve Button Up" the "White Man's Long Sleeve Button Up."

Hipsters Will Buy Anything: American Apparel Sells $15 Rice Paddy Hat [HuffPo]

Photo: americanapparel.com

Copyright © 2013, New York Media LLC. All Rights Reserved. The Cut® are registered trademarks of New York Media LLC.

Copyright © 2013, New York Media LLC.
All Rights Reserved.

Copyright © 2013, New York Media LLC. All Rights Reserved.

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