Because there are so few things women's magazines can ask stars about for cover stories aside from their weight, taste in shoes, latest project (movie, album, what have you), lover, and then their weight again, Jessica Simpson got to talk about her weight in the new issue of Lucky. Of course, when a star faces lots of scrutiny for their size and shape, as Simpson has (really, those infamous jeans were the problem, not her weight), they're doubly expected to discuss it in these stories. But Simpson makes some honest and great points about all the media backlash she received for gaining a little and then wearing the wrong pants in the new issue of Lucky.
The 31-year-old singer told the magazine, "I got so much scrutiny for putting on extra pounds, but I think that the decision not to make myself anorexic was actually great for branding," she says. "Because when you're really, really skinny, not everybody can relate to you."
According to Lucky, Jessica's weight gain caused people to stop seeing her as "the ditzy blonde with the hot body and instead Simpson became a real person with real familiar struggles."
It's true! Most people in this country can't relate very well to people who are very, very thin, which is one exclusionary, aspirational aspect of the luxury goods industry that makes it work. However, Simpson is in the business of selling clothing, not fashion, and being easy to relate to is one ticket to success in that regard. Now, if only one's weight weren't the best way to prove such a thing.