Nike Is Sorry Its Only Frame of Reference is Alcohol, Not World History

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The shoes in question. Photo: Nike

Nike has said it's sorry after dubbing a pair of its SB Dunk Low sneakers the "Black and Tans," just in time for St. Patrick's Day. The advertisements for the kicks read: "Tis the season for Irish beer and why not celebrate with Nike. The Black and Tan sneaker takes inspiration for the fine balancing act of a Stout (Guinness) on top a Pale Ale (Harp) in a pint glass." Little did Nike know that the Black and Tans were soldiers brought into Ireland after World War One, who became synonymous with brutality. Whoopsies! A spokesman for the brand released the following statement: "This month Nike is scheduled to release a version of the Nike SB Dunk Low that has been unofficially named by some using a phrase that can be viewed as inappropriate and insensitive. We apologize. No offense was intended." What you should have said, buddy, along with the above, was: "Drinks are on us."