In the first-ever economic analysis of anorexia, research from the London School of Economics shows that a woman's cultural environment plays a huge role in her decision to starve herself (SHOCKER). LSE economist Dr. Joan Costa-Font believes that the study's findings justify a government crackdown on ads depicting underweight women: "Government intervention to adjust individual biases in self-image would be justified to curb the spread of a potential epidemic of food disorders."