Camila Alves Will Be Your New Macy’s I.N.C. Brand Ambassador

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Model Camila Alves attends the Herve Leger by Max Azria Fall 2012 fashion show during Mercedes-Benz Fashion Week at the The Theatre at Lincoln Center on February 11, 2012 in New York City. Photo: Charles Eshelman/FilmMagic

Now slated to star in television and print ads for I.N.C. International Concepts come September, Mrs. Matthew McConaughey won over the department store with a house visit. She explained to WWD, "When Macy’s approached me about this, I told them we need more than a meeting in New York. I had the team to my home in Austin, cooked some food and had some wine. They've got to really like me — it's a big partnership." Then, Matthew took off his shirt and Camila signed the contract.