Nelson Mandela’s Fashion Label Held a Preview at the South African Consulate in New York

NEW YORK, NY - JULY 18: Lira attends the 466/64 Fashion Collection Preview In Celebration Of Nelson Mandela International Day at South African Consulate on July 18, 2012 in New York City. (Photo by Kristen Blush/Getty Images) Photo: Kristen Blush/2012 Kristen Blush

Named 466/64 after Mandela's prisoner number on Robben Island, the apparel line launched in South Africa last year, and the first collections are now available online and in specialty stores. At yesterday's event, which coincided with Nelson Mandela International Day, the faces of 466/64 — Lira (a South African singer) and model Sam Sarong — showed off some of the printed dresses and gingham button-downs. According to WWD, 60 percent of the line is manufactured in South Africa, and 7 to 9 percent of its sales are given to the 466/64 Foundation.