While her new line of seventies-inspired clothing debuts in Macy's stores next month, the oversaturated ads showcasing the collection are out now, starring Nicole herself. It's an odd campaign concept; Richie would look a little bit like a kidnappee stuck in a dank cellar — were it not for the fact that she's clearly been Photoshopped onto the background after being shot somewhere else. It's always smart to have a "no shoots in creepy basements" rider on your contract.