Though it won't premiere until next February, Oxygen released three feisty new promos for new modeling reality show The Face today. Unfortunately, the clips offer no explanation yet as to how a show that's supposedly based upon The Voice can possibly function when its subject matter is models ... Blind auditions would be a real bust, surely? There's also no clarity on the would-be top models competing except for a few bland silhouettes, though it seems each of the show's coaches — Naomi Campbell, Coco Rocha, and Karolina Kurkova — will select a team of four hopefuls to mentor.
In a savvy nod to those coaches' star power, the promos are, rightfully, all about them. For the most part, they're all just spouting the requisite sassy sound bites, but there's a juicy moment where Naomi seems genuinely annoyed — as if she's not always genuinely annoyed, that is — with competing coach Kurkova and promises "it's game on from now on." Karolina, watch out for the flying phones.