Echoing Louis Vuitton's spring 2013 show, the label's new campaign relies on a chessboard motif — an update from Prada's chess-themed ads from last season. (Both were shot by Steven Meisel.) So, what will be the next board game du jour? Scrabble is our first choice, followed closely by backgammon and Parcheesi — although Monopoly would certainly be exciting. Uncle Pennybags always did have a certain something about him.