True story: Many years ago, I had a part-time job at an Aveda salon. Over the course of my employment, several men came in to "buy shampoo" and then asked furtively if I could slip them a tube of cover-up at the register. I couldn't help but feel sorry for these guys, who were obviously embarrassed that they'd rather dab on a bit of concealer than suffer through the self-consciousness of a zit. I wished they could embrace their grooming preferences without shame.
Soon it may be easier for them to do so: Come fall, outspoken makeup-wearer Tom Ford will expand his label's cosmetic offerings to his own gender. WWD reports that he'll introduce "nine multifunctional skin-care and grooming products, including a face cleanser, moisturizer, eye treatment, purifying mud mask, concealer and bronzing gel."
Like women, most dudes probably look better with less makeup on. But if a little bit of (very expensive) concealer makes a guy feel more confident, then why not? Marc Jacobs's forthcoming beauty line also includes unisex products, so presumably there's been some market research that supports this. No arguments here: Equal-opportunity grooming is a good thing.
Most Viewed Stories
Orange Is the New Black’s Samira Wiley and Lauren Morelli Had a Funfetti-Inspired Wedding
Uber Execs Went to an Escort-Karaoke Bar in Seoul: HR Complaint
The Blaze Has Permanently Banned Tomi Lahren
Huma Abedin Is Reportedly Giving Anthony Weiner Another Shot
The Girls Pregnancy Plotline Says More About Us Than It Does About Hannah Horvath
Let’s Not Call Obama Stylish Just Yet
Why Millennial Pink Refuses to Go Away
Former Thinx Employee Accuses Miki Agrawal of Sexual Harassment
United Airlines Gate Agent Made Teens In Leggings Cover Up
Report: Donald and Melania Trump Don’t Sleep in the Same Bed
The Cut’s Latest Beauty FeaturesRepublican Defends Oklahoma’s Anti-Abortion Bill: ‘God Can Bring Beauty From Ashes’
The bill would penalize doctors who perform abortions due to “genetic abnormality,” even in cases of rape or invest.United Airlines Gate Agent Made Teens In Leggings Cover Up
According to one Twitter user who saw the event.The Blaze Has Permanently Banned Tomi Lahren
The suspension is permanent.You’re Going to Feel Old When We Tell You That One Direction’s Liam Payne Is Now a Father
Oh, baby!Huma Abedin Is Reportedly Giving Anthony Weiner Another Shot
Sorry, Scandal fans.Terrence Howard Went on a Tweetstorm about Domestic Violence ‘Double Standard’
The Empire star had some thoughts to share.Orange Is the New Black’s Samira Wiley and Lauren Morelli Had a Funfetti-Inspired Wedding
Mazel tov!Jennifer Lopez and Alex Rodriguez Enjoy Working Out Together Across the Country
This time, they hit the gym in Los Angeles.Uber Execs Went to an Escort-Karaoke Bar in Seoul: HR Complaint
The hits just keep on coming.Kylie Jenner Has a Blush Named ‘Barely Legal,’ and People Are Mad About It
It’s getting folks “Hot and Bothered.”
He’s still Prime Minister!University of Texas Releases Rape Survey Results
15% of students at UT Austin have been raped.Watch Lady Gaga Surprise and Delight Everyone on RuPaul’s Drag Race
“That’s a damn good Lady Gaga impersonator.”Newlyweds Amanda Seyfried and Thomas Sadoski Welcome a Baby Girl
They eloped last weekend.Hibernating Animals Wake Up to Post-Trump World
“The first thing honeybees do is take flight and defecate all over the place.”Who Will Stop the Sparkly Tyranny of Unicorn Makeup?
The abomination of magical makeup is finally addressed.Looking for Love in Seven Different Cities
Jada Yuan tells Sex Lives about her Tinder tour of America.Nike’s Air Max Day Is a Great Excuse to Buy Cool, Rare Sneakers
It’s on March 26.See Clever Fashion Puns by an Instagram Artist
Angelica Hicks pokes fun at Karl Lagerfeld, Versace in her new book Tongue in Chic.RIP, Gchat
Google is officially forcing all users to switch to Hangouts. Rest easy, Gchat.