Last night Macy's feted their latest line, Maison Jules, a collection of Parisian-inspired separates like printed dresses, cashmere cardigans, and skinny trousers. Models in various looks from the collection were perched atop bicycles or holding poles on a circular platform that rotated slowly. At the center was the campaign star, French "It" girl and personal style blogger Jeanne Damas clad in a sparkly gold dress, messy updo, and perfect red lip. Virtually unknown Stateside, the 21-year-old petite beauty and dead ringer for Lou Doillon has quite the following, which earned her a contract with IMG models. She's posed for the likes of Olivier Zahm, Surface to Air, and Petit Bateau to name a few, but Macy's marks her first U.S. project and debut to the American masses.
To add further French cred to the collaboration, Garance Doré shot the campaign, which features street-style-esque photos of Damas. "I kept the spirit of what I captured in Paris at the beginning [of my blog]. I gave them locations I knew and loved. It’s a very personal map of Paris," explains Doré. The images, displayed on screens around the gallery, show Damas riding a bike along the Seine, enjoying a cup of coffee, or sitting thoughtfully in front of the Eiffel Tower.
As for Damas, her plans aren't limited to just modeling. As a third-year student studying theater, she dreams of a future starring in both movies and the stage. She says of her career goals, "I love comedy, but I don't know if I'm funny. But I'd love to work with Woody Allen!" But before she does that, might we suggest a hair campaign? Those perfectly tousled tresses deserve a special spotlight of their own. When asked about how she maintains her undone look, Damas answers in the most French way possible: "I don’t do anything for my hair. I wash it every two or three days and go. Just shampoo, no conditioner."
Click ahead to see pictures from last night, along with some shots from the campaign.BEGIN SLIDESHOW
Most Viewed Stories
I Tried Hillary Clinton’s Diet and Now I Sympathize With Her
Blake Lively Reportedly Just Gave Birth, and You’ll Never Guess Who’s Running to the Hospital
Brad Pitt Fights Back Against Angelina Jolie and Her Plot to ‘Destroy’ Him
Looks Like Kate Middleton Is Enjoying the View in Canada
Angelina Jolie Got Everything She Wanted in Temporary Divorce Deal With Brad Pitt
What It’s Like to Be a Female Reporter Covering Donald Trump
The Best Part of Being a Royal Is Getting to Pet Bunnies
The Mysterious Deaths of Two Sisters in a Luxury Hotel
22 Intimate Lost Photos of Marilyn Monroe
Megyn Kelly Roasts Trump’s Campaign Manager for Claiming He Doesn’t Make Sexist Comments
From Our Partners
powered by PubExchange
The Cut’s Latest Fashion FeaturesCiara's Wedding Dress Was Too Big for the Chapel
To be fair, it was a 13 foot-long dress.You and Rihanna Will Both Want to Invest in Dior’s New Bag
It's got something for everyone.Polo Shirts Have Turned Their Back on Ryan Lochte
Along with his other major sponsors.Ryan Lochte Will No Longer Be Paid to Wear Tiny Bathing Suits
Speedo remains committed to transparency.Laura Brown Is the New Editor-in-Chief of InStyle
After 11 years at Harper’s Bazaar.Tyra Banks Is Going to Teach a Class on Smizing at Stanford
"If I see somebody not paying attention, I’m gonna call on them."This Floating Pier Is the Most Zen Installation Ever
Walking on water in Italy.Nation Is Appalled by Matt Lauer’s Nude Ankles During Ryan Lochte Interview
What’s the opposite of “Jeah”?8 People at the Life of Pablo Pop-up Explain Why Kanye West Is a God
"I mean, Kanye West is just Kanye West. There's not more or less you can say about Kanye West. He's just Mr. West!"A T-shirt Is Enough
Simplicity, versatility, and cool. What more could you want?
She took a perfect pencil dive off a 30-foot yacht.American Apparel Is Being Sued by Former Workers
As the company considers putting itself up for sale.A Gendered History of the Tailored Suit
From Marlon Brando to Coco Chanel.How Zendaya Developed Such Great Style at the Young Age of 19
The star's best looks from Disney to now.Proof That If You’re Chic Enough, a Little Federal Investigation Doesn’t Matter
Is this the best they could do?5,300-Year-Old Mummified Iceman Probably Would’ve Been a Street-Style Star
He had several different looks and was “pretty picky.”J.Crew Has Identified 226 Shades of Pink
Even more than there are shades of gray.Gigi and Bella Hadid Merch Is Now Somehow a Thing That Is Happening
Today in Hadidiana.Gird Your Loins for the Return of Yeezy to New York Fashion Week
The season approaches.This Indie Brand Had a Great Response to Ivanka Trump
When she bought one of their cuffs, they donated the proceeds to the Clinton campaign.